Calls, Hot Result
Amanda Robinson is studying international business. Aisha Patton is studying early childhood education. They might want to consider studying sales, because the two raised more than $100,000 each for the University’s phonathon during the fall semester from Sept. 12 and Dec. 15. And they led the way for the phonathon as a whole to raise more than $733,000 during the fall semester—far exceeding the group’s overall goal of $656,000. And there’s still a semester to go.
“I’ve promised them a steak dinner celebration if we hit $1 million,” says phonathon director Becky Leach. “I don’t know how realistic that is, but we’re going to keep trying.”
During the fall semester, the phonathon’s 35 student callers called 7,416 alumni, with a staggering 42 percent of those alumni making a pledge. Last year, the group raised more than $670,000, which was up substantially from the $570,000 it raised in 2005.
The money goes to the annual fund, which is an integral part of the Great Wonders campaign. The annual fund has overall goals to raise between $5 million and $10 million a year, with revenue going to a wide range of needs, from helping meet general expenses to paying for student scholarships.